Amsterdam recently hosted its famous SAIL-IN parade, featuring impressive tall ships and sailing heritage craft, along with many thousands of accompanying boats. And it was against this spectacular backdrop that Saatchi & Saatchi The Netherlands organized an event to celebrate the opening of its new offices at the Danzigerkade, along with clients, family and friends.
To keep the event affordable in these difficult times, other local businesses, including sister companies Leo Burnett Arc and Starcom, came on board to co-organize the event and join the festivities.
Arjan Kapteijns, CEO of Saatchi & Saatchi The Netherlands, welcomed all invitees during his speech and elaborated on the recent changes at Saatchi & Saatchi in The Netherlands, such as the close cooperation with Leo Burnett Arc, the agency's new creative directors, new clients, and of course the new building in the port of Amsterdam.
After this Creative Director Avinash Sampath inspired everyone with the new creative agenda and the latest creative work.
Afterwards the crowd moved to the dock where more than 800 guests from the various participating organizations were gathered to party and enjoy the great music, fingerfood and drinks in the summer sun.
For more information on Sail 2010 please visit www.sail2010.nl
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